São Paulo, October 26, 2022 – Nubank ended the third quarter of 2022 with more than BRL 106 billion (~USD 20.4 billion) of assets under custody in Brazil – a growth of 52% in one year – among resources entrusted by its more than 66.4 million customers in the country in digital account deposits and investments.
With more than 6.2 million active investor clients at the end of the same period, the company can already be considered the largest fully digital investment platform in Latin America.
From the amount in custody recorded at the end of the third quarter, more than BRL 40 billion (38%, ~USD 7.7 billion) weres distributed in investment products available on the Nubank app and on the NuInvest platform. This total reflects an increase of 29% over the same period in 2021 and includes the first BRL 1 billion (~USD 200k) of assets under management by Nu Asset Management, Nubank's investment fund manager, registered in September.
Democratization of investments
In a survey recently carried out by the company with 7,500 customers with an investment option in the Nubank app, 54% claim to have saved money or made their very first investment using the options available in Nubank's app. "This data shows Nubank's potential to include millions of Brazilians in the investment world. We want to continue advancing on this path with a free-of-complexity and accessible experience to form a new generation of investors who are starting to save money or who are afraid to invest because they think that this is not for them", says David Velez, Nubank Founder and CEO.
Currently, customers in Brazil already have a complete shelf of investment products such as CDBs (post and fixed rate), variable income assets (FIIs, shares, BDRs and ETFs), investment funds and the feature Resgate Planejado (Planned Redemption) – which allows investments in the RDBs issued by the company with different liquidity timeframes and yield options above 100% of the CDI.In addition, in July, Nubank started rolling out to its customers the Caixinhas (Money Boxes), a tool for organization and financial planning with investment options wich yield of 100% of the CDI or more from the first day of application and on all business days. More than 4 million Money Boxes have already been created by over 2.8 million people.
NuInvest’s platforms were integrated into the Nubank application in May 2024. Now, the investment experience is centralized in the Nubank app.