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Nubank launches an investment portability campaign with cashback

The institution rewards users with cashback or points to consolidate asset management at Nu

Company

Mar 23, 2026

São Paulo, March 23, 2026 – Nubank is launching a campaign today with special offers for customers who port their assets to the institution through transfer tiers. For Nubank Ultravioleta users, for every R$ 50,000 in ported assets, the customer receives 10,000 Ultravioleta Points or R$ 300 in cashback, reaching a cap of R$ 6,000 or 200,000 Points. For Nubank+ customers, the benefit is R$ 180 in cashback for every R$ 30,000 transferred, with a total limit of R$ 1,800. In both cases, the reward is credited gradually in 10 monthly installments, provided the ported amount is maintained on the platform throughout this same period.

The portability request is 100% digital, carried out via B3 or through the originating institution.

“With this campaign, we want to consolidate Nubank as our customers’ investment house. By encouraging portability with cashback or points, we make it easier for more people to concentrate and manage their wealth on a single platform with a 100% digital experience. Our shelf, which ranges from fixed income to funds and variable income assets, was designed to serve different investor profiles, always with transparency, security, and more autonomy over where and how to invest,” says Patricia Whitaker, Investment Director at Nubank.

The transfer is available for the main products on the market. These include stocks, ETFs, FIIs (Real Estate Investment Funds), BDRs (Brazilian Depositary Receipts), Treasury Direct bonds, CDBs, LCIs, LCAs, and Corporate Bonds, as well as the investment funds offered on the Nubank platform. Pension Funds, Derivatives, and Structured Operations Certificates (COE) are not yet eligible for portability.

The portability process allows for bringing assets such as Stocks, ETFs, FIIs, BDRs, Treasury, CDBs, LCIs, and LCAs, in addition to investment funds. Once at Nubank, the customer has access to a complete shelf that includes everything from fixed income options with competitive rates to exclusive funds and variable income assets, all managed through an intuitive experience in the app. 

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