São Paulo, June 1, 2026 – Brazilians are already getting into the team spirit, and Nubank announces exclusive benefits for customers during the upcoming matches season. Among the highlights is a partnership with Samsung to bring special offers for customers who want to experience the games, with discounts of up to 50% on Galaxy smartphones and Samsung TVs up to 85 inches, along with the option of interest-free installment plans of up to 18 times. Nubank will also provide customers with additional data to access YouTube, Instagram, TikTok, and X on NuCel plans.
The campaign “Sinal de sorte é contar com o Nubank” (A sign of luck is relying on Nubank) connects these benefits to typical moments of the season, focusing on advantages that make a difference in everyday life.
“We know the national passion for football and the importance of the game season, which traditionally increases consumer interest in technology and entertainment. We want to support this special moment by offering relevant benefits to our customers that make a practical difference, whether to upgrade electronics and watch the matches both at home and out” says Isabela Abbês, Marketing Director at Nubank.
NuCel: More connectivity during macthes
Among the highlights is a special NuCel campaign that will offer extra data for YouTube, Instagram, TikTok, and X, in addition to unlimited WhatsApp, between June 11 and July 19, both for those who sign up for a plan now and for those who are already customers.
During major events, people want to stay updated and follow every moment. The NuCel initiative allows customers to keep up with content and conversations on social media throughout the season from anywhere, without the additional worry of consuming their main internet allowance.
Exclusive partnership with Samsung
For those planning to upgrade their home TV or smartphone, Nubank customers will have access to special offers on Samsung products. These include discounts of up to 50% on Galaxy smartphones and Samsung TVs up to 85 inches.
“At Samsung, we constantly seek to expand consumer access to our technologies through strategic partnerships that make the shopping experience simpler and more advantageous for people. The collaboration with Nubank brings together exclusive benefits, facilitated payment conditions, and products that accompany different moments of entertainment and connection for Brazilians,” says Bruno Costa, Senior Director of Direct-to-Consumer (D2C) at Samsung Brazil.
Customers will be able to access the offers and special conditions in the Vantagens Nu tab within the Nubank app. Upon selecting the discount, they will be redirected to the Samsung online store to complete the purchase using NuPay, Nubank's online payment method, which allows purchases to be completed directly in the app. NuPay eliminates the need to type credit card or account details on third-party websites, providing more security for customers, and enables interest-free installments up to 18 times.
The discounts and installment conditions will apply to selected products from June 1 to June 28, 2026, while supplies last.